Smith, Garry D. <br/><br/>
Business strategy and policy / 
by Garry D. Smith, Danny R. Arnold, Bobby G. Bizzell. 
 - 2nd ed. 
 - Boston, Mass. :  Houghton Mifflin,  1988. 
 - xviii, 1006 p. 
<br/><br/><label>ISBN: </label>0395369460 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business.