Certo, Samuel C. <br/><br/>
Strategic management :  concepts and applications / 
by Samuel C. Certo, J. Paul Peter, Edward Ottensmeyer. 
 - 3rd ed. 
 - Chicago, Ill. :  Irwin,  1995. 
 - xvi, 688 p. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0-256-15158-X 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning.