Stevenson, William J. <br/><br/>
Production/operations management / 
William J. Stevenson. 
 - 4th ed. 
 - Burr Ridge, Illinois :  IRWIN ,  1993. 
 - 916 p. 
 - The Irwin series in quantitative analysis for business .
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>0-256-10511-1 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing management