TY  - BOOK
AU  - Jawitz,William
AU  - Schrank,Jeffrey
TI  - Understanding mass media
SN  - 0844258318
PY  - 1996///
CY  - Lincolnwood, Ill.
PB  - National Textbook Co.
KW  - Masques
N1  - Rev. ed. of: Understanding mass media / Jeffrey Schrank. 4th ed. 1991; Includes bibliographical references and index
ER  -