Marketing management : (Գրառման հմ. 757995)
[ դիտիր պարզ ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00744cam a22002412a 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000853906 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | UkOxU |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230826102839.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 500101s1983 nyua b 001 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0471098477 |
| 041 0# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Dalrymple, Douglas J. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing management : |
| Remainder of title | strategy and cases / |
| Statement of responsibility, etc. | Douglas J. Dalrymple, Leonard J. Parsons. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 3rd ed |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York : |
| Name of publisher, distributor, etc. | Wiley, |
| Date of publication, distribution, etc. | c1983. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xiii, 821 p. : |
| Other physical details | ill. ; |
| Dimensions | 24 cm. |
| 440 00 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Wiley series in marketing, |
| International Standard Serial Number | 0273-2955 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and indexes |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| General subdivision | Management |
| -- | Case studies |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Parsons, Leonard J. |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 3-րդ գրապահոց | ANAU Scientific Library | ANAU Scientific Library | 08/05/2017 | 667 Fr | 339.138 D-16 | AU0268806 | 08/05/2017 | 08/05/2017 | Book | Ten Days Loan | ||||
| 3-րդ գրապահոց | ANAU Scientific Library | ANAU Scientific Library | 08/05/2017 | 668 Fr | 339.138 D-16 | AU0268797 | 08/05/2017 | 08/05/2017 | Book | Ten Days Loan |