Новая эра маркетинга : (Գրառման հմ. 505214)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01125nam a2200253 u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000581839 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20221213200400.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 080520s2002 ||||||||||||||||||||rus|c |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 5-318-00607-8 |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | rus |
| Language code of original | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Постма, Пол |
| 245 10 - TITLE STATEMENT | |
| Title | Новая эра маркетинга : |
| Remainder of title | Будущее маркетинга в век новых технологий : Пер. с англ. / |
| Statement of responsibility, etc. | П. Постма; Авт. предисл. Ф. Котлер; Пер. Л. Царук; Под ред. Т.Р. Тэор. |
| 246 15 - VARYING FORM OF TITLE | |
| Title proper/short title | The new marketing era : |
| Remainder of title | Marketing to the imagination in a technology-driven world |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Санкт-Петербург : |
| Name of publisher, distributor, etc. | Питер, |
| Date of publication, distribution, etc. | 2002. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 202 с. : |
| Other physical details | табл. ; |
| Dimensions | 21 см. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE | |
| Title | Маркетинг для профессионалов |
| 500 ## - GENERAL NOTE | |
| General note | Имен. указ.: с. 191 |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Предм. указ.: с. 192-201 |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Маркетинг |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Котлер, Ф. |
| Relator term | авт. предисл. |
| Relator code | aui |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Царук, Л. |
| Relator term | пер. |
| Relator code | trl |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Тэор, Т.Р. |
| Relator term | ред. |
| Relator code | edt |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| 1-ին ընթերցասրահ | ANAU Scientific Library | ANAU Scientific Library | 07/05/2017 | 70499 уч | 339.138(075.8) П-63 | AU0233700 | 07/05/2017 | 07/05/2017 | Book | ILL Non-Circ. | |||||
| 1-ին գրապահոց | ANAU Scientific Library | ANAU Scientific Library | 07/05/2017 | 70498 уч | 339.138(075.8) П-63 | AU0062058 | 07/05/2017 | 07/05/2017 | Book | Ten Days Loan |