Managerial marketing : strategy and cases / by Martin L. Bell, Julian W. Vincze. (Գրառման հմ. 377639)

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000 -LEADER
fixed length control field	00592nam a2200193 a 4500
001 - CONTROL NUMBER
control field	A30009 6759
003 - CONTROL NUMBER IDENTIFIER
control field	dti
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20170506185358.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	s1988 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	044401215x
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Bell, Martin L.
245 10 - TITLE STATEMENT
Title	Managerial marketing : strategy and cases / by Martin L. Bell, Julian W. Vincze.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York, N.Y. :
Name of publisher, distributor, etc.	Elsevier,
Date of publication, distribution, etc.	1988.
300 ## - PHYSICAL DESCRIPTION
Extent	xviii, 708 p.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing--Management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing--Decision Making.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing--Decision making--Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Vincze, Lulian W.

Պահումներ
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Public note
				Ընթերցասրահ	American University Library of Armenia	American University Library of Armenia	06/05/2017		658.8 BEL	AUA-PL-0003126	06/05/2017	06/05/2017	Book	76