Strategic marketing problems : (Գրառման հմ. 372731)

ՄԵԸՔ մանրամասներ
000 -LEADER
fixed length control field	00604nam a2200193 a 4500
001 - CONTROL NUMBER
control field	A30009 10540
003 - CONTROL NUMBER IDENTIFIER
control field	dti
005 - DATE AND TIME OF LATEST TRANSACTION
control field	20170506185012.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	s1987 000 0 eng
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	0205103332
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name	Kerin, Roger A.
245 10 - TITLE STATEMENT
Title	Strategic marketing problems :
Remainder of title	cases and comments /
Statement of responsibility, etc.	by Roger A. Kerin, Robert A. Peterson.
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	Boston, Mass. :
Name of publisher, distributor, etc.	Allyn and Bacon,
Date of publication, distribution, etc.	1987.
300 ## - PHYSICAL DESCRIPTION
Extent	xv, 735 p.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Decision making
--	Case studies.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing
General subdivision	Management
--	Case studies.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name	Peterson, Robert A.

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Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Date acquired	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type	Public note
				Ընթերցասրահ	American University Library of Armenia	American University Library of Armenia	06/05/2017		658.8 KER	AUA-PL-0006605	06/05/2017	06/05/2017	Book	76