Problems in marketing / (Գրառման հմ. 365450)
[ դիտիր պարզ ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00810nam a2200241 a 4500 |
| 001 - CONTROL NUMBER | |
| control field | A30009 2313 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | dti |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20170506184214.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | s1981 000 0 eng |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0070131414 |
| 245 10 - TITLE STATEMENT | |
| Title | Problems in marketing / |
| Statement of responsibility, etc. | edited by E. Raymond Corey, Christopher H. Lovelock, Scott Ward. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 6th ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New York, N.Y. : |
| Name of publisher, distributor, etc. | McGraw-Hill, |
| Date of publication, distribution, etc. | 1981. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xviii, 810 p. |
| 490 10 - SERIES STATEMENT | |
| Series statement | McGraw-Hill Series in Marketing. |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references. |
| 500 ## - GENERAL NOTE | |
| General note | Contents : The marketing process--Market selection and product planning. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing--Case studies. |
| 650 #4 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing management |
| General subdivision | Case studies. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Corey, E. Raymond. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Lovelock, Christopher H. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Ward, Scott. |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Ընթերցասրահ | American University Library of Armenia | American University Library of Armenia | 06/05/2017 | 658.8 PRO C.2 | AUA-PL-0008789 | 06/05/2017 | 06/05/2017 | Book | 76 | |||||
| Ընթերցասրահ | American University Library of Armenia | American University Library of Armenia | 06/05/2017 | 658.8 PRO C.3 | AUA-PL-0008790 | 06/05/2017 | 06/05/2017 | Book | 76 | |||||
| Ընթերցասրահ | American University Library of Armenia | American University Library of Armenia | 06/05/2017 | 658.8 PRO | AUA-PL-0002435 | 06/05/2017 | 06/05/2017 | Book | 76 |