Marketing : (Գրառման հմ. 32692)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00964nam a2200313 u 4500 |
| 001 - CONTROL NUMBER | |
| control field | 000044704 |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20230826153106.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 030329s1985 ||||||||||||||||||||eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 0-205-08264-5 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Schoell, William F. |
| 245 10 - TITLE STATEMENT | |
| Title | Marketing : |
| Remainder of title | Contemporary concepts and practices / |
| Statement of responsibility, etc. | William F. Schoell. |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Boston ; |
| -- | London ; |
| -- | Sydney : |
| Name of publisher, distributor, etc. | Allyn and Bacon, Inc. , |
| Date of publication, distribution, etc. | 1985. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 714 p. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references, glossary and index |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Accessory equipment |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Backward vertical integration |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Cash discount |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Freight-absorption pricing |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Job order production |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Local content laws |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Marketing mix |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Negotiated contracts |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Price awareness |
| 653 0# - INDEX TERM--UNCONTROLLED | |
| Uncontrolled term | Range of acceptable behavior |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Depository | Yerevan State University Library | Yerevan State University Library | 03/05/2017 | 77805 | 658.8 S-36 | 3000044581 | 03/05/2017 | 03/05/2017 | Book | Term Loan |