Партизанские маркетинговые исследования = (Գրառման հմ. 1237156)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 01318nam a2200253 4500 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | AM-YeNLA |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20180129192033.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180115s2013 ru ||||frf||||000|0|rus|| |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 978-5-91657-530-9 |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | AM-YeNLA |
| Language of cataloging | rus |
| Transcribing agency | AM-YeNLA |
| 041 1# - LANGUAGE CODE | |
| Language code of text/sound track or separate title | rus |
| Language code of original | eng |
| 100 1# - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Каден, Роберт Дж. |
| 245 10 - TITLE STATEMENT | |
| Title | Партизанские маркетинговые исследования = |
| Remainder of title | Guerrilla Marketing Research : [Как изучить потребительский спрос, оценить рынок и действия конкурентов без привлечения дорогостоящих специалистов по маркетинговым исследованиям] |
| Statement of responsibility, etc. | Роберт Дж. Каден ; [Пер. с англ. Ю. В. Рябининой]. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | Москва : |
| Name of publisher, distributor, etc. | Манн, Иванов и Фарбер : |
| -- | Эксмо, |
| Date of publication, distribution, etc. | 2013. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 368 с. ; |
| Dimensions | 22 см. |
| 500 ## - GENERAL NOTE | |
| General note | На доп. тит. л. : Kaden, Robert J. |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Экономика |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Мировая экономика |
| General subdivision | Торговля |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Торговля |
| 650 14 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Маркетинг |
| Form subdivision | Пособие для специалистов |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kaden, Robert J. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Рябинина, Ю. |
| Relator term | пер. |
| Relator code | trl |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Universal Decimal Classification |
| Koha item type | Book |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Date acquired | Inventory number | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type | Public note |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Depository | National Library of Armenia | National Library of Armenia | 15/01/2018 | II-10547хр | II-10547хр | NL0872690 | 15/01/2018 | 15/01/2018 | Book | One Month Loan |