Principles of marketing /
Evans, Joel R.
Principles of marketing / J.R. Evans, B. Berman. - 3-rd ed. - Engelwood Cliffs, New Jersey : Prentice Hall, 1995. - vi, 375 p. : ill. ; 28 cm. - Study guide .
0-02-334238-2
Marketing
Principles of marketing / J.R. Evans, B. Berman. - 3-rd ed. - Engelwood Cliffs, New Jersey : Prentice Hall, 1995. - vi, 375 p. : ill. ; 28 cm. - Study guide .
0-02-334238-2
Marketing