Marketing : relationships, quality, value /
Nickels, William G.
Marketing : relationships, quality, value / William G. Nickels, Marian Burk Wood. - New York : Worth Publishers, c1997. - xxxviii, 633, 31, 10, 33, 3, 26 p. : col. ill. ; 29 cm.
Includes bibliographical references and indexes.
1-57259-144-7
Marketing.
Marketing : relationships, quality, value / William G. Nickels, Marian Burk Wood. - New York : Worth Publishers, c1997. - xxxviii, 633, 31, 10, 33, 3, 26 p. : col. ill. ; 29 cm.
Includes bibliographical references and indexes.
1-57259-144-7
Marketing.