Նորմալ դիտում MARC դիտում ISBD Դիտում

Churchill, Gilbert A.

Basic marketing research / Marketing research Gilbert A. Churchill, Jr. - 4th ed. - Fort Worth : Dryden Press, c2001. - xvii, 830 p. : ill. (some col.) ; 29 cm. - The Dryden Press series in marketing . - 658.8/3 .

Includes bibliographical references and index.

ISBN: 0030211042

Subjects--Topical Terms:
Marketing research.

Dewey Class. No.: 658.8/3