Նորմալ դիտում MARC դիտում ISBD Դիտում

Shao, Alan T.

Marketing research : an aid to decision making / Alan T. Shao. - 2nd ed. - Cincinnati, Ohio : South-Western/Thomson Learning, c2002. - xxiii, 610 p. : ill. ; 28 cm. - 658.8/3 .

Includes bibliographical references and index.

ISBN: 0324074506 (alk. paper)

Subjects--Topical Terms:
Marketing research.

Dewey Class. No.: 658.8/3