Նորմալ դիտում MARC դիտում ISBD Դիտում

Management : Function and strategy / Study Guide for use with management function and strategy Thomas S. Bateman, Carl P. Zeithaml; Patricia M. Fandt. - Homewood ; Boston : Irwin, 1990. - 128 p.

Includes appendix, glossary, indexes

ISBN: 0-256-05734-6

Subjects--Topical Terms:
Management

Subjects--Index Terms: Marketing decision Nature of marketing