CIM. Practice & Revision Kit : Diploma. Paper 11, Strategic Marketing Management: Planning & Control :
CIM. Practice & Revision Kit : Diploma. Paper 11, Strategic Marketing Management: Planning & Control :
- London : BPP Publ., 1998.
- 224 p.
0-7517-4960-5
Marketing-Management
0-7517-4960-5
Marketing-Management