Նորմալ դիտում MARC դիտում ISBD Դիտում

Web advertising and marketing / by Joshua O. Testerman ... [et al.]. - 2nd ed. - Rocklin, Calif. : Prima Pub., 1998. - viii, 543 p. : ill. ; 24 cm.

Includes index.

Paving the information superhighway--The five W's of Web marketing--Myths and facts.

ISBN: 0761513280

Subjects--Topical Terms:
Internet advertising.
Internet marketing.
World Wide Web.
Internet.