Նորմալ դիտում MARC դիտում ISBD Դիտում

Annual editions : marketing. 1993/94 / Edited by John E. Richardson. - 15th ed. - Guilford, Conn. : Dushkin, 1993. - 240 p. : ill. - The Annual Editions Series. .

Includes index.

Changing perspectives--The marketing concept.

ISBN: 1561342084

Subjects--Topical Terms:
Marketing--Periodicals.
Marketing--Social aspects--Periodicals.
Marketing management--Periodicals.