Persuasive communication /
Bettinghaus, Erwin P.
Persuasive communication / by Erwin P. Bettinghaus. - 3rd ed. - New York, N.Y. : Holt, Rinehart and Winston, 1980. - xi, 272 p.
Includes bibliography and index.
0030899591
Persuasion (Psychology).
Persuasive communication / by Erwin P. Bettinghaus. - 3rd ed. - New York, N.Y. : Holt, Rinehart and Winston, 1980. - xi, 272 p.
Includes bibliography and index.
0030899591
Persuasion (Psychology).