Consumer and industrial buying behavior /
Consumer and industrial buying behavior /
edited by Arch G. Woodside, Jagdish N. Sheth, Peter D. Bennett.
- New York, N.Y. : North-Holland, 1977.
- x, 523 p.
Includes index.
0444002308
Consumers--Addresses, essays, lectures.
Motivation research (Marketing)--Addresses, essays, lectures.
Purchasing--Addresses, essays, lectures.
Includes index.
0444002308
Consumers--Addresses, essays, lectures.
Motivation research (Marketing)--Addresses, essays, lectures.
Purchasing--Addresses, essays, lectures.