Decisions in marketing :
Decisions in marketing : cases and text /
by Lawrence J. Ring ... [et at.].
- 2nd ed.
- Homewood, Ill. : Irwin, 1989.
- xii, 955 p.
Includes index.
0256037140
Marketing.
Marketing--Case studies.
Includes index.
0256037140
Marketing.
Marketing--Case studies.