Marketing cases /
Gilly, Mary C.
Marketing cases / Mary C. Gilly, William M. Pride, O. C. Ferrell. - 4th ed. - Boston, Mass. : Houghton Mifflin, 1989. - ix, 417 p.
0395495946
Marketing.
Marketing cases / Mary C. Gilly, William M. Pride, O. C. Ferrell. - 4th ed. - Boston, Mass. : Houghton Mifflin, 1989. - ix, 417 p.
0395495946
Marketing.