Strategic advertising campaigns /
Schultz, Don E.
Strategic advertising campaigns / Don E. Schultz, Dennis Martin, William P. Brown. - Chicago, Il. : Crain Books, 1984. - xii, 532 p.
0872510891
Advertising.
Advertising campaigns.
Strategic advertising campaigns / Don E. Schultz, Dennis Martin, William P. Brown. - Chicago, Il. : Crain Books, 1984. - xii, 532 p.
0872510891
Advertising.
Advertising campaigns.