Marketing is everybody's business /
Gelb, Betsy D.
Marketing is everybody's business / Betsy D. Gelb, Gabriel M. Gelb. - 3rd ed. - Santa Monica, Calif. : Goodyear Pub., 1980. - ix, 212 p. :
Includes index.
0830254927
Marketing.
Marketing--United States--Case studies.
Marketing is everybody's business / Betsy D. Gelb, Gabriel M. Gelb. - 3rd ed. - Santa Monica, Calif. : Goodyear Pub., 1980. - ix, 212 p. :
Includes index.
0830254927
Marketing.
Marketing--United States--Case studies.