Contemporary marketing research /
McDaniel, Carl D.
Contemporary marketing research / by Carl McDaniel, Roger Gates. - St.Paul, ID : West Publishing, 1991. - xxix, 761 p. : ill.
Includes index.
0-314-77101-8
Marketing research.
Contemporary marketing research / by Carl McDaniel, Roger Gates. - St.Paul, ID : West Publishing, 1991. - xxix, 761 p. : ill.
Includes index.
0-314-77101-8
Marketing research.