Principles of marketing management /
Bagozzi, Richard P.
Principles of marketing management / by Richard P. Bagozzi. - Chicago, IL : SRA, c1986. - 730 p. :
0574193359
Marketing--Management.
Principles of marketing management / by Richard P. Bagozzi. - Chicago, IL : SRA, c1986. - 730 p. :
0574193359
Marketing--Management.