Նորմալ դիտում MARC դիտում ISBD Դիտում

Patronage behavior and retail managment / Edited by William R. Darden, Robert F. Lusch. - New York : North-Holland, 1983. - 491 p.

Includes bibliographical references and index

ISBN: 0-444-00704-0

Subjects--Topical Terms:
Social sciences

Subjects--Index Terms: Behavior Consumer advocacy prigramming Retail trade surveys Shopping Word-of-mouth