Marketing classics : A selection of influential articles /
Enis, Ben
Marketing classics : A selection of influential articles / Ben M. Enis, Keith K. Cox. - 2nd ed. - Boston : Allyn and Bacon, Inc. , 1973. - 471 p.
Includes index
Marketing
Marketing classics : A selection of influential articles / Ben M. Enis, Keith K. Cox. - 2nd ed. - Boston : Allyn and Bacon, Inc. , 1973. - 471 p.
Includes index
Marketing