Consumer behavior /
Engel, James
Consumer behavior / Engel, James F., Kollat, David T., Blackwell, Roger D. - 2nd ed. - Hinsdale, Illinois : Dryden Press , 1973. - 689 p.
Includes index
0-03-086371-6
Behavioral sciences
Consumer behavior
Attitude Consumer behavior Cultural environment Marketing Organizational behavior
Consumer behavior / Engel, James F., Kollat, David T., Blackwell, Roger D. - 2nd ed. - Hinsdale, Illinois : Dryden Press , 1973. - 689 p.
Includes index
0-03-086371-6
Behavioral sciences
Consumer behavior
Attitude Consumer behavior Cultural environment Marketing Organizational behavior